Growth & performance
Conversion rate optimisation grounded in evidence
Doubling conversion rate is worth more than doubling traffic, and it is usually cheaper. But only if you test the right things.
- Conversion research audit
- Heatmaps, recordings and funnel analysis
- Moderated and unmoderated user testing
- Prioritised experiment backlog
- A/B and multivariate test builds
- Monthly experiment readouts and win log
Overview
What our conversion rate optimisation work actually involves
We run CRO as a research programme with experiments attached. Analytics, session recordings, user testing, survey data and sales-call listening produce a prioritised hypothesis backlog. Then we test the biggest ones properly.
Where traffic is too low for statistical testing, we still run the research and ship evidence-based changes — we just say clearly that it is a judgement call rather than a proven lift.
Why us
Why clients pick Digiloom for conversion rate optimisation
Research before tests
Every hypothesis traces back to a specific observed friction, not a best-practice list.
Honest statistics
We report confidence intervals and stop rules. No calling a winner on day three.
Full-funnel scope
Ad, landing page, form, checkout and follow-up — the leak is often not where you think.
Implementation included
Winning variants get built properly, not left as a permanent client-side patch.
Process
How our conversion rate optimisation engagement runs
Measure
Verify tracking, then map where people actually drop out.
Research
Recordings, polls, user tests and sales-call themes.
Prioritise
Score hypotheses by expected impact, confidence and effort.
Test
One clean test at a time per template, run to a pre-agreed sample size.
Ship and compound
Roll winners into the codebase and design system, then repeat.
Portfolio
Related work
Programmes where this service did the heavy lifting.
Coverage
Where we deliver conversion rate optimisation
Delivery is remote-first from Karachi, with client-facing hours covering Pakistan, Gulf and UK time zones. Contracting can run through our Pakistani or UK entity.
- Conversion Rate Optimisation in Pakistan
- Conversion Rate Optimisation in Karachi
- Conversion Rate Optimisation in Lahore
- Conversion Rate Optimisation in Islamabad
- Conversion Rate Optimisation in Dubai
- Conversion Rate Optimisation in Abu Dhabi
- Conversion Rate Optimisation in Sharjah
- Conversion Rate Optimisation in UAE
- Conversion Rate Optimisation in London
- Conversion Rate Optimisation in Manchester
- Conversion Rate Optimisation in Birmingham
- Conversion Rate Optimisation in UK
FAQ
Conversion Rate Optimisation — questions we get asked
How much traffic do we need to A/B test?
Roughly 1,000 conversions a month across the tested template gives usable results in a fortnight. Below that we use research-led sequential changes and longer measurement windows.
What lift should we expect?
Across a programme, 10–30% cumulative over six months is realistic for a site that has never been optimised. Anyone promising a fixed number before looking is guessing.
Which testing tools do you use?
VWO, Convert, Optimizely or GA4-based server-side splits, depending on your stack and traffic.
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Next step
Talk to someone who does conversion rate optimisation every day
You will speak to the person who would run the work, not a salesperson reading from a deck. Bring your numbers and we will tell you what we would do first.