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Design & engineering

Website speed optimisation measured in the field

Lab scores are a diagnostic. Field data is the truth. We optimise until real users on real phones get a fast page.

What you getwebsite speed optimisation
  • Field and lab performance audit
  • Critical rendering path optimisation
  • Image, font and asset delivery pipeline
  • JavaScript and third-party script reduction
  • Caching and CDN configuration
  • Performance budgets and monitoring
Website Speed Optimisation at Digiloom — design & engineering for clients in Pakistan, the UK and the Gulf

Overview

What our website speed optimisation work actually involves

We work from CrUX field data and your own RUM, not a single Lighthouse run on a fast laptop. Then we cut what is actually slowing the page: render-blocking assets, oversized images, third-party tags and main-thread congestion.

The work is measured on the metrics search engines use — LCP, INP, CLS — and on the metric your finance team uses, which is conversion rate.

Why us

Why clients pick Digiloom for website speed optimisation

Field-data driven

CrUX and RUM before and after, segmented by device and connection.

Third-party tag control

Tag audit, consent-aware loading and deferred non-critical scripts.

Image and font pipeline

AVIF/WebP delivery, correct sizing, preloads and font-display strategy.

Kept fast

Performance budgets in CI so a new tag cannot silently undo the work.

Process

How our website speed optimisation engagement runs

Measure

CrUX, RUM, traces and a per-template breakdown of what is slow and for whom.

Prioritise

Fix by traffic-weighted impact, biggest wins first.

Implement

Code, config and asset changes shipped through staging.

Verify

Field data reviewed over 28 days, not one lab test.

Protect

Budgets, CI checks and alerts on regression.

FAQ

Website Speed Optimisation — questions we get asked

How much can you improve our scores?

Most unoptimised sites can reach 'good' on all three Core Web Vitals. Sites with heavy third-party dependencies may need business decisions about which tags stay.

Does speed really affect rankings?

It is a real but modest ranking factor. The bigger effect is on bounce and conversion rate, which is where the money is.

Do you work on Shopify and WordPress?

Yes — both are common, and both have well-understood speed problems we have fixed many times.

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    Next step

    Talk to someone who does website speed optimisation every day

    You will speak to the person who would run the work, not a salesperson reading from a deck. Bring your numbers and we will tell you what we would do first.

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